Blogalytics

In order to become familiar with Google Analytics, it is first important to understand blogalytics, or simply put- creating a blog. After creating and regularly blogging, using Google Analytics to monitor web traffic will not appear as intimidating as it looks. The first step in this process is create a Google Account or Gmail Address. Next, create an account on Blogger, which will enable you to begin writing blog posts on content that you're learning or are an expert on.

Once you complete these steps, you can then start a Google Analytics account to begin tracking data. This can be a rather rigorous process, but is worth the hassle in the end. The step that is most confusing for setting up a Google Analytics account is obtaining a tracking ID. In order to complete this step properly, be sure to read and follow the instructions provided by Google carefully. Once your account for Google Analytics is verified, it is then time to sync it with your blogger account. This will allow you to analyze who is viewing your blog posts, and offer insight into various marketing concepts, such as demographics and geographic related to your reading audience.

The only way to become fully comfortable with Google Analytics is to practice using it. I have done just that this week, as I am still grasping the basics of how to utilize the resource myself. One of key features available in Google Analytics is the ability to delve into data ranges for a post or blog. This will allow you to look for trends and determine if your website or blog is earning revenue or meeting goals. Overall, I highly recommend creating a Google Analytics and Blogger account, as they are both integral components of web analytics as a whole.

For a quick preview of Google Analytics, please view the screenshot below: